Wedding Gown Crazy!

Greetings!

I learned something about myself this past week. My passion for wedding gowns runs through my very veins. I knew I loved them - everything about them - the fabrics, the design, the subtle shades of white, the beading, the personality of each and every one - but I didn't realize how deeply my passion ran until I was faced with turning over bridal appointments to others. I ended up not being able to pass the reigns, so I am back to handling each one personally. I guess I feel as strongly about finding the right bride for each gown as the people who dedicate themselves to animal rescues do about finding the right person for each of their rescued animals. That may sound completely crazy but my job is incredibly serious! A girl's wedding gown is the single most important garment she will wear in her entire life! And I have the honor of assisting that bride in finding the perfect gown. That is not an honor that can be taken lightly.

The big box bridal shops sell perfectly wonderful gowns but do the salespeople feel this passion or are they just interested in making a sale and getting the bride out the door? Do the people who created the big box stores feel anything about the gowns they are selling or is it just a numbers game to them? Do they study the lines of the gowns, the personality of each one or do they study the sales trends. Is it about searching high and low for unique gowns that are exquisitely designed or is it about what can be mass produced for the lowest cost and pushed out the door? I can't speak for others, but for me its personal, its not just business.

Thanks for listening to my morning rant. Come back again tomorrow.

Suzy